NZTRI, in conjunction with CPAN (Centre for Physical Activity and Nutrition Research @ AUT), has been awarded a research grant from SPARC (Sport and Recreation New Zealand). The research investigates the ability of mass-participation sport events (MPSE) to facilitate sustainable increases to both physical activity levels by adults who were previously insufficiently active or sedentary to investigate the relationship between participation events and increased levels of physical activity.
This research project is important because:
1) Event owners are increasingly positioning their events towards health-seeking adults;
2) Territorial local authorities are citing positive health outcomes as justification for their investment in these events.
This research will focus on the 2008 Lake Taupo Cycle Challenge. The research will utilise a mixed-methods approach. In the quantitative study, a variety of psychological, attitudinal and behavioural variables are measured in the months leading up to the event and then a complimentary set of variables measured one week and three months after the event. The qualitative dimension to the study will extract a greater understanding of the relationships between and amongst these variables by eliciting detailed participant narratives. The key outcome of this research will be an increased understanding of the factors likely to result in sustained changes to physical activity levels following completion of MPSE. The project is due for completion in July 2009.