Dr Geoff Dickson, Dr Melody Oliver, Dr Hannah Badland, Faculty of Health and Environmental Sciences
An opportunity exists to utilise an upcoming major sporting event, the 2011 Rugby
World Cup (RWC), to promote public transport for habitual travel. This presentation
will provide background information about the 2011 RWC and travel behaviour
change. It will also outline a potential intervention to sustainably increase public
transport patronage within the Auckland region by leveraging off the 2011 RWC.
Sustainability Research Cluster ‘Snapshots’ Presentations. Monday 10 August 2009, WF710