AUT Māori Expo 2011 Audience Survey

NZTRI conducted the first audience survey at the 2009 AUT Māori Expo. This research programme was continued at the 2011 Expo which was held on Thursday 12 May at Vector Arena. ‘Clipboard’ surveys were conducted with Expo attendees. The survey looked at getting a clearer picture of Expo attendees including satisfaction and expectations, and to better understand sponsor recognition and value.

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