Puhoi to Pakiri draft Visitor Strategy presented at public meeting

The Puhoi to Pakiri region – which stretches from Puhoi in the south to Pakiri in the north, and includes Leigh, Matakana, Mahurangi and Warkworth – has experienced rapid development both as a tourism and lifestyle destination over recent years.Tourism in the area provides local people with employment and recreation opportunities and is vital to the Rodney economy.


Research to inform a Visitor Strategy for the area is now complete and outcomes of this research were presented on September 5th 2011 at the Mahurangi College Hall. 

Please listen to Simon Milne's presentation below and download his Powerpoint presentation.  

The research was conducted by the New Zealand Tourism Research Institute (NZTRI) based at AUT University, local tourism and business stakeholders and Auckland Tourism, Events and Economic Development Ltd (ATEED, Auckland Council). The project team is developing a sustainable five year strategic tourism development plan for the Puhoi to Pakiri region.


The meeting presented findings of survey research - these include a visitor survey; a survey to get the opinions of local community and residents; and a survey of tourism and business operators. Professor Simon Milne also presented the draft Visitor Strategy for the Puhoi to Pakiri region. 

Please find below:



Publication Date: 
Wed, 09/07/2011 (All day)
Audio File: 
Content type: